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Mini Case #2: Personal Branding in a Social Media
Personal Branding and Networking with Social Media: One of the top issues that I see as I mentor a folks is in how they network. I started thinking about how my networking as changed, blending the in...
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Social Business Coffee Break: Adoption Best Practice #6 – Evangelism! #socbiz
Happy Monday! Today, we continue our 10 step Adoption best practice! Today we are going to focus on Adoption Step #6. Evangelism! The video below will go into details on how to do this to be...
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Social Business Adoption Best Practice #9: Brand Army!
Happy Monday and grab that coffee!!! Today’s Social Business Coffee Break is about forming that important Brand Army! Let me know your thoughts! Filed under: adoption, best, cloud, Marketing 2.0,...
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Clash of Civilizations – email in a Social World!
Global E-mail Patterns Reveal “Clash of Civilizations” The global pattern of e-mail communication reflects the cultural fault lines of thought to determine future conflict, say computational social...
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Social in Insurance — Overhyped or unused?
With over 66% of top financially performing companies leverage social in their processes and over 80% positive impact on trust for CEOs who openly communicate on social, social can mean power to some...
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Does Social Require you lose control (of your brand?!)
Is losing control of your brand a good thing or a bad thing? We are used to operating with the idea that we have to protect the brand. How do we lose control of our brand so that our customers have a...
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Very cool Social tool for Women in Businesses – the Women’s ToolBox !
I have been fortunate to meet an incredible group of women through my professional and organizational roles, and one person who shares my passion for expanding opportunities would like to encourage...
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Social hits the Big Screen! Have you seen it?!
Filed under: adoption, BIG Data, IBM, LinkedIn, Marketing 2.0, Marketing 2.0, Podcasting, social branding, Social Business, social marketing, social media Tagged: big data, BLOGHER, business, IBM,...
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Social Business Tip of the Day! LinkedIn Mentions
Social Media Tip of the Day! Did you know that LinkedIn just announced a new function – mentions – which makes it easier to engage with your network by mentioning connections and companies in...
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Video blog from Social Business Coffee Break Series! Social Selling!
Happy Monday! Today in our Social Business Coffee Break series we will focus in on the value of using social in your sales process. I’d love your thoughts as well! Filed under: adoption, best, BIG...
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What are the benefits of becoming a social business?
In most of the visits I do with companies on social, the big question I get asked is what is the benefit of becoming a social business? Here are a few great benefits that I see: Stronger employee...
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Social Business Infographic: IBM is named #1 in social software for the 4th...
Filed under: IBM, Marketing 2.0, Social Business, social marketing, social media Tagged: big data, IBM, idc, Marketing 2.0, social business, social marketing, Social Personal Branding, sxsw, wsj
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Social Business Coffee Break featuring CAT! (No, not grumpy Cat!)
Happy Monday and welcome to our Social Business Coffee Break! Today we feature Caterpillar Inc. a leader in building the world’s infrastructure, and in enabling progress for millions of people around...
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Social is Personal. My story. It is powerful.
The power of social is everywhere. But no where as relevant than in personal life. My dad was placed in the hospital for emergency brain surgery. I got the news while in Vegas, and booked the first...
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A (Social) Business in Motion – What does this mean?!
I was just at the IMPACT conference, and a new term came up — A business in motion! I loved it. It is dynamic and a living organization! A business in motion is ready to meet customers on their...
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Social Selling — Why is it important?
Social media is used everywhere and is crucial to think through as a sales avenue: 1 of 5 minutes is spent online 3 in 5 IT decision makers learn about new products 57% of decision made before Sales...
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Word of Mouth Matters! An INFOGRAPHIC
Filed under: adoption, Blogs, IBM, Marketing 2.0, Marketing 2.0, Social Business, social marketing, social media, Twitter, Web 2.0 Tagged: IBM, Marketing 2.0, social business, social marketing, social...
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The City of Dubuque is a Social Business/Government!
Happy Monday! Today’s Social Business Coffee Break is focused on a City that has done some amazing things! The City of Dubuque is a social government! Take a watch and tell me what you think! Filed...
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Mobile first. Social Always. Mind the data.
I am here today in Luzern, Switzerland at the Big IBM event with over 1200 companies talking about Mobile and Social! We have a special Digital Media Room to assist clients getting started with Social....
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Happy Mother’s Day to my “non social media” mom! Can you share your MOM stories?
Today I want to celebrate my mom. I know you may argue but my mom is the best in the world. She loved me regardless of what I accomplished just because. She gave me encouragement in just the right...
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